XCENTRiC RECORDS Joins Forces with Native Culture

We’re excited to announce that XCENTRiC RECORDS has officially partnered with Native Culture, a groundbreaking platform at the intersection of music, art, and Web3 technology.

Native Culture is building a next-generation ecosystem where artists and labels can mint music as NFTs, earn royalties on every sale — including secondary resales — and engage directly with fans in new, interactive ways. Their mission is simple: empower creators, reward communities, and create a cultural economy that lives both online and in the real world.

What This Means for XCENTRiC RECORDS

This partnership opens up new opportunities for XCENTRiC RECORDS artists, including:

• NFT Releases: Our tracks can now live on-chain as unique, collectible assets.

• Ongoing Royalties: Artists continue to earn when their music is resold on secondary markets.

• Community Engagement: Fans can collect, trade, and support our releases in an entirely new way — creating a closer connection to the music.

• Future Integrations: As Native Culture expands into AR, VR, and IRL experiences, XCENTRiC RECORDS will be positioned at the forefront of the movement.

An Exclusive Opportunity

As part of this partnership, all XCENTRiC RECORDS artists are eligible to join this ecosystem — but it’s not just open enrollment. This is a curated experience, and we’re proud to offer our roster early access to something truly innovative.

Looking Ahead

This collaboration is about more than just releasing music. It’s about shaping the future of how music is owned, shared, and experienced. By aligning with Native Culture early, XCENTRiC RECORDS is taking another step toward building a self-sustaining, artist-first future — one that rewards both creators and the communities that support them.

Stay tuned for upcoming drops and special announcements as we roll out our first on-chain releases under this partnership.